Two ways to deal with a screw up.
You can ignore the screw up, like Google Reader not having a search feature. Yes, the same Google that is known for search. If you want to search Google Reader, you’ve got to hack it yourself. That should have been a product feature on launch.
You can fix the screw up, like the new Highrise CRM tool not having a robust free account. Free-mium is a viable product strategy, but you’ve got to offer something useful. Within 3 days of launch, after listening to customers, 37 Signals fixed the product.
Or, just don’t screw up.
