Everyone has a bias, get paid for it.

February 24, 2007

Bloggers continue to debate the idea of getting paid to blog because doing so shows your bias, even though your content likely shows that bias already.  Everyone has a bias, so you might as well get paid for it.

Now some bloggers argue there’s a difference between shout outs, ads, sponsors, and paid posts, but if you’re going to put someone else’s name and content on your site, you’re already biased.  From the short comment and link to a friend’s site to a 4 paragraph gushing about a random company, everyone has a bias, so you might as well get paid for it. 

If you don’t like it, stop reading the newspaper and watching TV.  The only difference is it that they’re better at making the bias subtle and therefore do a poorer job of monetization.

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